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Fri04192019

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The Importance of Continuing Education in Aesthetics

The Importance of Continuing Education in Aesthetics

When young aestheticians start out in their new journey, the opportunities are endless as to the direction of their career. At first, newly licensed aestheticians are eager to begin their careers and experience the fulfillment of her learning. As their careers progress over time, these aestheticians...

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Do Not Sell Home Products to Your Clients!

Do Not Sell Home Products to Your Clients!

Most practitioners of skin treatments, (and I include doctors as well as aestheticians), are lousy salespeople. The reason being: People, who truly want to change a skin, thus change a life, are passionate about their work and often do wonders in the privacy of the treatment room. This is an “art” a...

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Special Considerations for Hair Reduction

Special Considerations for Hair Reduction

A woman may learn about the many signs of perimenopause from her doctor, mother, and/or peers with the most talked-about topics being hot flashes, weight gain, libido, and mood swings – not the beard or moustache they are growing! Women attempt many different strategies to hide or minimize unsightly...

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How to Reach the Teenage Client

How to Reach the Teenage Client

The teen market is a true niche market with huge potential. Teen services are not something you just add to your menu. They are the population of the future. If you really want to go after this marketplace, which is ever-growing and surging, you have to dedicate yourself to the Internet, social medi...

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Becoming a Super Spa

Becoming a Super Spa

Are you experiencing growth or is your practice or spa maintaining an internal status quo that actually puts it at risk for extinction? By expanding your menu of services, you can stay competitive – and even take a lucrative step ahead of the pack.
According to the 2008 Global Spa Summit in New York,...

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Current Options for Laser Hair Removal

Current Options for Laser Hair Removal

Laser hair removal is one of the most popular cosm...

Trends in Advanced Education

Trends in Advanced Education

Aesthetics has come a long way in the United State...

The Quarterly Distributor Benchmarking Survey

The Quarterly Distributor Benchmarking Survey

Second quarter results from the Professional Beaut...

How to Perfect the Waxing Experience for Your Clients

How to Perfect the Waxing Experience for Your Clients

Waxing can be an effective and lucrative means of ...

Skin Types in a Changing World

Skin Types in a Changing World

The United States is no longer the melting pot tha...

No More Fears

No More Fears

Out of the 11.7 million medical aesthetic procedures performed in 2007, laser hair removal accounted for over 1.4 million treatments and 12 percent of...

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